Last updated on December 28th, 2023
We will never forget the devastating effects of the Corona Pandemic, which have altered our lives in several ways. When stringent lockdowns were implemented worldwide, we almost became reliant on technology. We were able to navigate this pandemic more successfully, which has shaken the entire planet thanks to technological advancements.
New SaaS companies are launching, and, more impressively, veteran software organizations are reinventing themselves as SaaS companies. Firms that offer (SaaS) Software as a Service are obviously on the rise, spurred by the rapid expansion of the larger cloud computing market. Years ago, packaged Software received much attention in the tech world.
Today, starting a business solely on packaged Software is practically impossible. On-demand SaaS companies and their solutions are attracting all of the attention, energy, and venture cash because they promise to eliminate the pain of client installs and upgrades. Technology, particularly SaaS, has revolutionized almost every aspect of our lives, and it has transformed the world and established new paradigms for how people use technology in their daily lives.
Although several companies on this listing have recently been acquired and absorbed by many others, many are altering their goods to meet new client needs.
You’ve probably heard of SaaS by now, and even if you haven’t, you’ve likely utilised it in your daily routine. How? Below is a list of 25 notable Software As A Service (SaaS) companies, with just a little bit of everything thrown in for good measure – the SaaS industry now spans the full spectrum of sectors, including verticals. We’ll see that in this blog, and the SaaS examples will help you to understand what exactly SaaS is all about.
Why Are SaaS Websites?
One of the quickest cloud-based services is SaaS (Software-as-a-Service). Subscription-based products are primarily based on a simple yet cost-effective subscription strategy. Customers merely require an Internet connection plus access to a browser to use a SaaS application.
At the same time, this model tackles many standard challenges that a Software Development Company can encounter while implementing an on-premises solution. SaaS, for example, is far more cost-effective and easy to manage, and the service provider assures that changes are made in a timely and effective manner.
According to Gartner, the SaaS industry will be worth more than $145 million in 2022, up from almost $103 million in 2020. More companies are developing SaaS solutions, which can be highly advantageous for various reasons.
So, before we look at some of the best SaaS website designs, it’s essential to understand why these products are already so popular and how they vary from other websites and applications.
What is Software As A Service (SaaS)?
What is Software As A Service (SaaS)?Software as a service (SaaS), Software is a licencing and delivery paradigm wherein the Software is licenced on a subscription-based model and hosted centrally. This enables the provider to make the application available over the Internet, usually using a web browser that supports HTML5 or Flash.
What Are Some Use Cases For SaaS?
Server hosting solutions are an example of a SaaS application. The seller hosts the programme on its own servers and distributes it through the Internet. Customers can access their applications from any computer with an Internet connection via a web browser or even an API- application programming interface. Cloud computing, which is frequently combined with SaaS, enables people to share resources like storage space and processing power among several computers connected to a network.
Top 25 Software As A Service Examples
- Momo Board
- Salesforce
- Dropbox
- Microsoft
- Shopify
- Slack
- FreshBooks
- Toggl Track
- Paychex
- Google Workspace
- Intercom
- Xero
- Evernote
- Zendesk
- Figma
- RingCentral
- Sketch
- GoToConnect
- WooCommerce
- HelloSign
- Loom
- Whimsical
- Mailchimp
- Kissmetrics
- Kajabi
As you can see, when developing a Software-as-a-Service solution, there are several UI/UX principles and effective ways to consider. For individuals seeking SaaS website inspiration, we’ve compiled a list of the most famous examples and explanations of their benefits and best practices.
1. Momo Board
Momo Board is a powerful all-in-one messaging platform that works on any device and combines a message board, and chat, including cloud storage, into a single location. The Halo Lab team created a simple website to use, intuitive, and engaging. The page’s hero photos and illustrations are lively and engaging, making it stand out.
The platform’s benefits are communicated clearly to visitors, with a focus on the product’s availability on any platform. The website is well-designed, well-organised, and consistent. There is nothing on this page to divert or confuse potential buyers.
2. Salesforce
Salesforce, the list’s big daddy, is a leading SaaS business that pioneered the notion of CRM-Customer Relationship Management. Since then, marketing, social networking, machine learning (ML), analytics, and platform development have been added. The company is considered among the most creative and innovative cloud software solution providers. Its cloud SaaS toolset accounts for the majority of its annual recurring income. Salesforce does have a market capitalisation of $208.91 billion as of March 2022.
3. Dropbox
Dropbox is a commonly used file hosting service that allows you to store, sync, share, and collaborate on files for business or personal use. Based on design solutions, Dropbox is among the most excellent SaaS websites. It represents the layout’s simplicity, intuitiveness, and consistency. The burger menu contains a list of significant features, whereas the main page focuses on presenting the value of the primary offering.
In many ways, though, the new Dropbox rebranding is the polar opposite of a rigid and controlled file storage page’s appearance. Bright colours, bold typefaces, and lively illustration sets abound in the latest design system created in 2017.
4. Microsoft
One of the reinventors in company technology, the corporation has subsequently been one of the largest SaaS corporations in the industry after shifting its desktop productivity package Office to the cloud. Office 365 has now surpassed the bundled client version in terms of sales. It also provides on-demand SharePoint collaboration and SQL Server databases. And Dynamics CRM. Microsoft also emphasises onboarding, customer acquisition, retention, and success, making it a strong challenger for commercial customers with a diverse set of customers.
5. Shopify
The design of Shopify’s main page is centred on persuading consumers to begin a trial version with only a distinguishing CTA. A bold value proposition is another aspect that immediately draws attention due to its size and placement. Finally, a sticky header menu simplifies navigation by ensuring that the most important links are always available.
6. Slack
Thanks to a quick menu, robust search, and straightforward interface, the Slack communication platform is one of the top SaaS company websites. Slack’s website focuses on integrations, which are critical to the efficacy of communication services, and slack also allows new users to sign up quickly using their Google accounts.
7. FreshBooks
FreshBooks has become a cloud-based accounting SaaS application that allows sole proprietors and small business owners to easily bill clients for time and services while also keeping track of how much time they spend with them.
8. Toggl Track
Toggl Track is indeed a time-tracking programme with an incredibly attractive website. The Toggl Track website features a distinctive and inconspicuous interface. Colours, typefaces, and animations are highly memorable and appear brand new. At the same time, the page’s architecture is constant, and the navigation is straightforward. The website has been updated with new colour schemes, asymmetric text parts, and an appealing layout with basic animations following a recent rebranding.
9. Paychex
Paychex began operations in 1971. Despite its elderly age on our list, Paychex has successfully avoided a lot of client attrition by focusing on a SaaS financial model. Paychex is a payroll vertical and finances SaaS company that provides payroll benefits outsourcing solutions for small and medium-sized enterprises and helps in human resources and its subsidiaries. In 2013, it launched SaaS payroll, training, time and attendance, benefits services and HR.
10. Google Workspace
Google Workspace, formerly known as G Suite, is primarily a combination of Google’s existing services, such as storage, calendar, and Gmail but with additional capabilities such as personalised email and 24/7 support. This solution has a monthly membership fee in addition to the free essential services, but it also includes Google Cloud’s vast array of enterprise solutions.
11. Intercom
Intercom is indeed a messaging platform that offers sophisticated features for consumer communication. Intercom, like many other successful SaaS websites, exemplifies simplicity and intuitiveness. On the primary page, there’s nothing that might detract from the value of the core offering.
Many website components are used to generate the intended effect, making it more identifiable and communicating the brand’s fundamental idea. User engagement is increased through animated hero illustrations, intense colours help this website stand out, plus actual user images reflect a human-centred approach. Finally, the page efficiently gets to the point thanks to fresh and concise headings.
12. Xero
Xero’s online accounting software is suitable for professional accountants and small businesses. The Software’s main features are invoicing, automatic bank and credit card account feed, expense claims, fixed asset depreciation, accounts payable, purchase orders, and important business and management reporting.
13. Evernote
Evernote seems to be a popular note-taking programme that helps you manage your tasks, schedule them, and track your progress. The website’s UI appears to be solid and tidy, and it has a message that engages users right away. A video explainer also demonstrates how the app works and how that might meet clients’ needs.
The designers were able to create a basic and identifiable page. As a result, every aspect, from the renowned elephant on the logo to the serif typeface with pure green colour, efficiently supports the core goal: to focus on what matters most to the users.
14. Zendesk
Zendesk is a cloud-based customer service and support platform that includes purchase tracking, support tracking, shipping, billing, and other customer information. Zendesk has a market capitalisation of $14.68 billion as of March 2022.
15. Figma
Figma is now the most popular design tool, with multiple capabilities for prototyping, web design, graphic design, and more. Furthermore, it enables collaboration within the system. On the main page of the Figma website, this is precisely the value that is promoted. It also engages visitors with imaginative animations and graphics that operate together to demonstrate the significance of this tool for designers’ work.
16. RingCentral
Ringcentral is a company that provides business communication solutions to a variety of companies. It has text and video alternatives in its product line that allow businesses to interact internally. RingCentral Office, the company’s premium solution, offers a variety of features, including conferencing and texting. RingCentral does indeed have a market capitalisation of $11.57 billion as of March 2022.
17. Sketch
Sketch, like Figma, is a thriving design programme for Mac OS X. It offers a modern and user-friendly website with just a gradient background, an easy-to-use layout, and enticing visuals that assist users in comprehending how the programme works. Customers can also see a video that demonstrates how the product operates and its features.
18. GoToConnect
GoToConnect, originally LogMeIn, is a platform that allows people to connect and build business ties. It offers conferencing and other cloud-based communication services. It also has customer involvement and supports features. Businesses frequently use this platform for remote administration and assistance.
19. WooCommerce
WooCommerce is a WordPress-based open-source eCommerce platform. It enables users to create simple, adaptable websites for their businesses. The website’s main page emphasises the basic notion of such a service: anyone can quickly establish an effective eCommerce website. And it does so effectively, with engaging examples, enticing CTAs, and a clear explanation of how everything works. Furthermore, the page uses real photos of customers and employees, making it appear more customised or closer to the viewer.
20. HelloSign
In our list of the most excellent SaaS website designs, we featured Dropbox. Here’s yet another example of a simple but effective message presented to visitors. Dropbox has purchased HelloSign, an online e-signature platform. The website clearly shows the goods and gets right to work. It briefly discusses the essential features and how the two products can benefit users when used together.
21. Loom
Loom is a video messaging app that lets users record screen and camera videos to automate various workflow processes. The website’s design is straightforward and straightforward. It doesn’t have much text and instead relies on visual content to concisely communicate the product’s capabilities and benefits, which is essential for a successful SaaS website.
22. Whimsical
Whimsical is a service that makes it easy to collaborate on documents, mind maps, flowcharts, projects and wireframes. The Whimsical website appears to be user-friendly and up-to-date. It does not include an executive summary and instead concentrates the consumers’ attention only on the recommended forms. For individuals who wish to learn much more about products, it instead offers streamlined registration and easy navigation.
23. Mailchimp
Mailchimp is an email marketing platform with solutions to meet various corporate requirements. The website’s design is full of fascinating drawings and prominent CTAs, but it isn’t overly graphically heavy. The page effectively presents the service elements and adequately describes the commercial benefits.
The brand identity of Mailchimp is immediately recognisable because of its bright, innovative, and expressive design features. Everything, including graphics, animations, images, videos, and the logo, is remarkably balanced and memorable, from the vivid cavendish yellow colour to amusing and emotional visuals. The creatures, personalities, and items involved are set in a vibrant and exciting setting.
24. Kissmetrics
Kissmetrics is a product analytics tool and marketing. It provides several capabilities for SaaS and eCommerce Software Development companies to track information about customers, churn rates, revenues, sales, and more. The Kissmetrics website offers immediate access to these features. The user interface is straightforward and precise. As soon as they arrive, guests can ask inquiries via a chatbot. In addition, the website cleverly compares the given service to its primary competition, Google Analytics, demonstrating exactly what you may gain by adopting the product.
25. Kajabi
Kajabi is a business-growth platform that includes everything from marketing and sales to goods and analytics. The primary goal of the landing page is to introduce the significant features and demonstrate their effectiveness.
To incorporate solidity as well as a human-centred approach, the page also introduces delighted customers’ feedback and gives many authentic images. Visitors can learn why Kajabi is unique and how it can save them time and effort using amusing plus engaging signs and tooltips.
Are You Looking for Software Development Company to Build a Saas Platform?
As you can see, most SaaS websites include a few critical components that are required to captivate and retain visitors’ attention. At the same time, due to the brand’s distinct style, service characteristics, aims, and target audience’s nature, each of these SaaS website cases are different.
Hopefully, our list of the top SaaS websites for 2023 has given you some inspiration and a more satisfactory insight into how to make it appealing, convincing, and balanced.
Frequently asked Questions For Software As A Service (SaaS) Examples
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What are some software as a service (SaaS) examples?
Software as a service (SaaS) delivers software services to users via cloud technology in exchange for regularly charged subscriptions.
Below we have given software as a service (SaaS) solutions examples to give you a better idea. Kindly read –
- Zoom – Video conferencing platform
- Slack – Communication platform
- Shopify – Content Management System
- Adobe Creative Cloud – Designing platform
- Netflix – Video streaming service
- Salesflare – Customer Relationship Management (CRM) software
- Zendesk – Customer service platform
- Wrike – Project management software
- Walnut – Sales demo software
- DropBox – File hosting service
2. What are the advantages of software as a service (SaaS)?
Before we state the benefits of software as a service (SaaS), it would do us no harm to look at some of the software as a service (SaaS) examples. They are –
- Google Docs
- Amazon Web Services (AWS)
- Netflix
- Slack
- Wix
The advantages of software as a service (SaaS) are mentioned below. Please take a look –
- With no development, installation, and maintenance costs to cover, the only cost that needs to be taken care while using software as a service (SaaS) is its subscription, making it highly cost-effective
- Not just costs. Software as a service (SaaS) also saves you from spending a lot of time into developing a customised software for your business and hence, offers you a competitive edge
- From startups to big businesses, software as a service (SaaS) benefits all with its very flexible and scalable services
- When you use software as a service (SaaS), you get the most advanced versions of the software at price that is just affordable
- As software as a service (SaaS) caters to zillion businesses, it makes sure to use the most dynamic security infrastructure for ultimate data protection
- Using software as a service (SaaS), you can check upon the progress of your projects and status of your businesses from anywhere and anytime
